Lakanto
Jordan Hier has extensive experience in marketing and ecommerce roles. Currently, Jordan is the VP of Marketing at Lakanto, a company that specializes in monk fruit and chi products. Prior to this, Jordan held the position of Director of Ecommerce at Lakanto and was responsible for developing and managing the company's online sales platforms. Jordan also worked as a Senior Ecommerce Manager at Lakanto, where they successfully implemented strategies to drive online sales growth.
Before joining Lakanto, Jordan held various marketing and sales positions at different companies. Notably, Jordan worked as a Senior Brand Manager and Account Manager at Pattern, where they played a crucial role in managing brand resonance and driving revenue growth for various ecommerce platforms. Jordan also gained experience in operations management at Two Harbors Services, LLC, and held marketing and sales roles at Healthy Island Products, Bony Acai USA, MitoXcell, and Vivint Smart Home.
Overall, Jordan Hier has a strong background in marketing, ecommerce, and sales, with a focus on driving growth and developing successful strategies for a variety of products and industries.
Jordan Hier attended Utah Valley University from 2010 to 2015, where they obtained a Bachelor's degree in Business, Management, Marketing, and Related Support Services.
Lakanto
Born from a proprietary mixture of the high-purity Monk Fruit extract and Erythritol, LAKANTO® is a delicious, all-natural, zero calories, zero glycemic sweetener with the sumptuous rich taste of sugar. Over a thousand year ago, in remote mountain highlands of Asia, a group of Buddhist monks called the Luohan achieved enlightenment through meditation, prayer, and pure living. On the slopes of a primeval forest, the monks discovered and cultivated a rare fruit prized for its sweetness. This sacred fruit was named Monk Fruit, or Luohan Guo, after its devoted caretakers and was used in elixirs to increase chi, or life energy. Monk Fruit was used for centuries in eastern traditional herbalism to increase chi and well-being, earning it the nickname “The Immortals’ Fruit.” We still grow and harvest Monk Fruit for LAKANTO® in the same pristine area and according to traditional and environmental methods.