Lakewood Church
Erin Victoria Erica is a seasoned Email Marketing Operations Specialist at Lakewood Church since May 2020, where responsibilities include overseeing email technology platforms, executing and optimizing marketing campaigns, and ensuring compliance with regulations. Erin progressed from Email Marketing Coordinator to Senior Email Marketing Specialist within a year, showcasing expertise in user experience design, database management of over 7 million users, and revenue tracking through data analysis. Prior experience includes serving as Marketing Manager at Family Impact Martial Arts and Membership Director at Rock Solid Tae Kwon-Do LLC, with a strong focus on digital marketing, content creation, and customer relationship management. Erin holds a Bachelor of Business Administration in Marketing from the University of Houston, further supplemented by studies at Lone Star College-CyFair.