Olivia Archanco

Olivia Archanco has a strong background in consumer strategy, digital distribution, and online marketing. Olivia has held various roles at different companies throughout their career. Currently, they work at LaLiga as the Consumer Strategy Director and Head of Consumer Strategy. Prior to this, they worked at Puig as the International Digital & Consumer Strategy lead. Olivia also gained valuable experience at Warner Bros. Entertainment, Citibank, Electronic Arts, and EURO RSCG, where they handled responsibilities such as digital distribution management, loyalty programs, online marketing, and account management.

Olivia Archanco's education history includes a Master's degree in eCommerce and Direct Marketing from ESIC Business & Marketing School, obtained from 2000 to 2001. Olivia also has a Degree in Social Sciences from the University of Navarra, earned from 1996 to 2001. Additionally, they completed a Diploma in English Studies from the University of Portsmouth in 1999 and a Degree in English Studies from the University of Navarra from 1998 to 2000. Olivia also pursued an Online Business Professional Program from Unidad Editorial in 2011 and a Growth Hacking and Business Intelligence Program from The Valley Digital Business School in 2022. Moreover, they hold a certification in Jellyfish Training SEO from Jellyfish Training, but the year of acquisition is not specified.