Pablo Santos Calvete

Pablo Santos Calvete is a seasoned professional in business strategy and marketing within the sports industry, currently serving as a Senior Analyst for Club's Business Strategy at LALIGA since October 2019. Pablo's expertise extends to roles as a Strategy & Market Analyst in the Chairman's Office and in academic coordination, business development, and sales at LaLiga Business School, which focuses on professionalizing the sports sector. Prior experiences include marketing business analysis at 3M, a brief tenure in the sales department of Real Madrid C.F., an operational specialist internship at Orange, and international organization for CIEE. Early career roles also involved coaching and coordinating activities for the Fundación Real Madrid. Educational credentials include a degree in Business Administration from Universidad Carlos III de Madrid, a Master's in Global Sports Marketing from LALIGA BUSINESS SCHOOL, and additional business studies at Paris School of Business and the University of Arkansas.