Alex Holden

Marketing Research Analyst at Lamar Advertising

Alex Holden is a seasoned marketing professional with extensive experience in the advertising industry. Currently serving as a Marketing Research Analyst at Lamar Advertising Company since January 2020, Alex develops and analyzes marketing research strategies to identify trends and insights in the out-of-home (OOH) advertising space. Previous roles include Retention & Growth Specialist and Marketing Campaign Coordinator at Lamar, where Alex focused on client engagement, campaign strategy, and ensuring timely execution. Prior to Lamar, Alex was a Media Account Manager at Just Global, Inc., and a Marketing Strategist at Nexstar Digital, focusing on media planning and campaign optimization. Alex holds a Bachelor of Arts in Marketing from Southeastern Louisiana University and continues to enhance skills through freeCodeCamp.

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