Marketing and Brand Management

The Marketing and Brand Management team at Land O'Lakes is responsible for developing and executing strategic marketing initiatives to promote the company's diverse portfolio of brands, including Dairy Foods and Purina Animal Nutrition. This team focuses on brand positioning, market research, and innovative product launches, ensuring that marketing efforts resonate with consumers and enhance brand equity. By leveraging data-driven insights and multi-channel campaigns, they aim to drive sales growth and strengthen the cooperative's presence in both domestic and international markets.