Mark Rieth

Mark Rieth is an experienced entrepreneur and business leader with a strong background in the beverage and automotive industries. As of April 2024, Mark Rieth serves as the Owner of Lansing Brewing Company and Hard Nose Spirits, while also holding the position of Chief Executive Officer at FÜL Beverage since June 2022. Mark Rieth has been the Owner and CEO of Detroit Liquid Ventures, LLC, and The Pinnacle since March 2021 and June 2015, respectively. Additionally, Mark Rieth has owned Rivertown Holdings LLC since May 2010 and was President of Atwater Brewery from May 2005 to July 2022, overseeing the distribution of fine craft beers and spirits across 12 states. Mark Rieth's prior experience includes owning Pinnacle Automotive, which marketed automotive insurance products, and being a partner at Brew Detroit, LLC. Mark Rieth graduated from Michigan State University with a BA in Business Marketing in 1989.