Barbara Valente Lefebvre

Barbara Valente Lefebvre is a seasoned professional in merchandise planning and e-commerce management, currently serving as a Merchandise Planning Manager at LANVIN since November 2022. Prior experience includes the role of E-commerce Manager at Max Mara Fashion Group from July 2020 to July 2022 and Senior Merchandise Planner at Al Tayer Group for Ounass.com from April 2015 to January 2020. Barbara's earlier positions involved merchandise planning for high-profile department stores such as Bloomingdales and Harvey Nichols, as well as serving as Brand Manager for accessories at a GCC-based group. With a strong background in supply chain management and a successful record of launching and managing merchandise planning initiatives in India for Celio, Barbara holds a Master's degree in European Business Administration from Burgundy School of Business and an IUT degree in Techniques de commercialisation from Université Robert Schuman.