Annu Baral

Annu Baral is currently the Head of Consulting at LatentView Analytics. Prior to this, they were the Vice President of Business Development at Merilytics from July 2018 to February 2021. Annu has also worked as a Business Development & Marketing Consultant at Crest Consulting from January 2017 to February 2021.

Annu Baral started their career at McKinsey & Company as a Senior Expert / Senior Advisor from April 2014 to October 2016 where they were responsible for developing go-to market strategies, brand strategies, digital and social media road maps, marketing organization design, marketing campaign development & ROI. Annu then moved on to Standard Chartered Bank as the Head of Business Development, Retail Banking Products, SEA from May 2009 to July 2013 where they were responsible for driving and delivering regional programs to increase revenue of the retail product portfolio in South East Asia. These include innovative multi media marketing campaigns, digital enhancements, advanced analytics, program changes, business strategy.

From October 2003 to December 2008, Annu Baral served as the Vice President- Cross Sell & Customer Cultivation at Wells Fargo. Annu began their career in marketing research and management at Gannett from January 1998 to December 2003.

Annu Baral has an MBA from California Coast University.

Some of their coworkers include Tarunya Suresh - Head of Marketing & Demand Generation, Krishnan Venkata - Chief Client Officer, and Sunder Balakrishnan - Director, Supply Chain practice. and Sri Raja Sathapan - Manager reports to Annu Baral. Their manager is Rajan Sethuraman, CEO.