Alfredo Hirsch

Alfredo Hirsch is an accomplished business development professional with extensive experience in the Latin American market. Currently serving as Business Development Director for Brazil and South LatAm at Latin American Company since June 2023, Alfredo leads initiatives that support the growth of global and local businesses. Previously, Alfredo held the position of Account Director FMCG at MJV Technology & Innovation, and a significant tenure at The Coca-Cola Company, where roles included Director of Non-Carbonated Beverages and leadership positions during major events such as the 2016 Olympics and the 2014 FIFA World Cup. Alfredo’s educational background includes an Executive MBA in Digital from Be Academy and a Bachelor of Business Administration from Universidade Veiga de Almeida.