Lative
Shannen Guinan is an experienced marketing professional currently serving as a Marketing Specialist at Lative since July 2023, focusing on optimizing sales team performance through a CRM-integrated platform. Prior to this role, Shannen was a Marketing Executive at ACETECH Global from February 2020 to July 2023, where responsibilities included developing marketing strategies, managing SEO and PPC campaigns, and overseeing CRM implementation. Shannen's earlier experience includes a position as Marketing Executive at Tullamore Court Hotel, contributing to online and offline campaigns, and as Advertising Executive at Tullamore Tribune, establishing and maintaining business relationships. Shannen holds a BB in Event Management and Public Relations from Galway-Mayo Institute of Technology.
This person is not in any offices
Lative
1 followers
Lative is the leading sales performance, efficiency, and planning platform for high-performance B2B revenue and finance teams who want to automate their analysis and planning to maximize profitable sales growth and improve revenue efficiency. Connect your CRM, Finance and HR systems in real-time for actionable insights on sales performance, return on investment across your revenue teams including AI-powered capacity planning and simulations to make better investment decisions. Our platform lets you move away from time-consuming manual data pulls, complicated custom models and endless spreadsheets that are driven by too many guesses and assumptions creating inaccurate capacity plans. Take a real-time, always-connected approach to continuously monitor revenue performance as it happens. Identify risks and opportunities for improvement sooner, and make smarter hiring and investment decisions for the future with more data and less guesswork. Reinvent how you measure, manage and grow your revenue with Lative.