Robina Goede is a seasoned professional in customer relationship management and loyalty products, currently serving as Senior Manager CRM & Loyalty Products and Product Owner at LAYA Group since May 2020. Previously, Robina worked as a CRM Lecturer at the International School of Management in Germany, where the focus was on teaching "Customer Relationship Marketing" for various academic programs. Prior experience includes roles such as Team Lead in Customer Data Management and CRM Operations Consulting at MediaMarktSaturn, along with various positions at TUI, where responsibilities encompassed process leadership and business improvement. Educational qualifications include a Master of Science in International Business from Robert Gordon University and dual Bachelor of Arts degrees in Business Administration and International Business from FH Münster and Universidad Pontificia Bolivariana, respectively.
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