Patcharida Teparuk is an accomplished marketing professional with extensive experience in affiliate marketing, currently serving as Senior Manager and Head of Affiliate Marketing at Lazada since March 2021. Previous positions include Manager, Head of Affiliate Marketing, Affiliate Marketing Team Lead, and Senior Associate in the same field at Lazada. Prior to this, Patcharida contributed to Shopee from October 2018 to March 2021, playing a key role in establishing the Shopee Affiliate Influencer program and developing strategic roadmaps for KOLs. Additional experience includes a position as Sales Planning Junior Manager at 11street (Thailand) Co., Ltd. Patcharida holds a degree in International Business from Chulalongkorn University and has furthered education at Hamburg University of Applied Sciences.
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