Doğaç Sözbir

Doğaç Sözbir is an accomplished E-Commerce Category Manager and Product Manager at LC Waikiki since April 2019, specializing in the global men's activewear collection. Responsibilities include range planning, pricing, and combining insights with data, alongside managing product life cycles and sales forecasts. Previous experience includes serving as an International Store Merchandiser, where allocation of goods for over 70 stores in Africa and Romania was executed. Earlier roles include Team Leader at Decathlon Türkiye, managing a sales team and participating in store openings, as well as a Sales Consultant at Let's Club Gym achieving significant sales turnover. Doğaç also completed an internship at Borsa İstanbul AŞ and holds a Bachelor's degree in Economics from Yeditepe University.