Greg Landon

Greg Landon has a diverse work experience in the marketing and communications field. Greg is currently the Head of Marketing at Leadoo Marketing Technologies, a position they started in May 2023. Prior to this, from June 2022 to May 2023, Greg served as the Head of Digital at Freshwater, where they led the digital marketing division and managed a team. Greg was responsible for developing strategies related to PPC, SEO, website, data, and attribution for clients such as the Welsh Government, BT, Thompsons Law, the Office of Rail and Road, and several NHS Trusts.

Before joining Freshwater, Greg worked as a Digital Account Director at Freshwater from November 2020 to June 2022. Greg also has experience as an Account Manager at Yard, an independent digital agency, from December 2019 to November 2020. At Yard, Greg managed client accounts and relationships, collaborating with delivery teams to provide services like technical SEO, data-driven content planning, marketing data management, and web optimization.

Greg's earlier experience includes working as a Digital Account Manager at Liberty Marketing Ltd from April 2017 to December 2019. In this role, they managed client relationships, resolved marketing issues, and coordinated account activities across various digital disciplines for clients such as Airbus, Rohde & Schwarz, Crew Clothing, DS Smith, and the AHDB.

Greg started their career as an Account Executive at Working Word from September 2015 to April 2017. In this position, they handled media relations, social media management, event planning, content creation, and public relations for clients in sectors including health, education, finance, tech, public, and third sectors.

Overall, Greg Landon has gained extensive experience in various marketing roles, demonstrating their expertise in digital marketing, client management, and team leadership.

Greg Landon earned a Bachelor's Degree in Journalism, Media, and Cultural Studies from Cardiff University / Prifysgol Caerdydd, which they attended from 2011 to 2014. Greg then pursued a Master's Degree in International Public Relations and Global Communications Management at the same university from 2014 to 2015.