LeadVenture™
Alex McRae, CPA, CA, currently serves as the Director of Revenue & Technical Accounting and Finance Technology Consultant at LeadVenture™, a position held since September 2023. Prior experience includes roles as FP&A Manager and Senior FP&A Analyst at Alludo from January 2019 to June 2023; Asset Manager, Senior Financial Analyst, and Financial Analyst at PBC Real Estate Advisors Inc. from August 2016 to January 2019; and Senior Staff Accountant and Staff Accountant at Welch LLP from January 2012 to July 2016. Alex began a career at the Canada Revenue Agency as a Collections Contact Officer from 2009 to 2011. Alex holds a Bachelor of Commerce in Accounting from the Telfer School of Management at the University of Ottawa, completing the degree in 2013.
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LeadVenture™
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We are an organization of innovators, industry leaders and end-to-end problem-solvers for dealerships around the globe. LeadVenture is the market-leading SaaS provider of digital retailing, eCommerce, digital marketing and eCatalog solutions for dealerships across 12 industry verticals, including powersports, marine, RV, pre-owned auto, agriculture and more. We host more than 20,000 dealership online storefronts with numerous layered apps such as inventory management, lead management, email marketing, eCommerce and many more. These digital storefronts connect dealers with online shoppers through best-in-market online consumer experiences. Our solutions enable optimal inventory merchandising while maximizing qualified lead generation. We collect and publish data on millions of vehicles and parts for hundreds of catalog and aftermarket providers—including OEM and aftermarket parts, garments and accessories—and syndicate data to popular marketplaces like eBay, Facebook Marketplace, Craigslist, Amazon, Walmart and others. We are recommended by nearly 200 OEMs to their dealer networks, including BRP, Polaris, Goodyear and many more. Our family of brands includes Dealer Spike, ARI Network Services, Inc. (ARI), Dealer Car Search, TCS Technologies, Net Driven, Direct Communications, Inc. (DCi), Auction123, Powersports Support and Interact RV. Each one is an industry leader in driving consumer engagement and maximizing lead generation for dealers. LeadVenture’s 1,100 team members around the world wake up each day thinking about how to help our local, independent dealers around the world grow their businesses. Our investors include the private equity firms True Wind Capital and TA Associates.