Pamela Bettis

Pamela Bettis has an extensive work experience spanning over multiple companies and roles. Their most recent position was as the Director of Product Marketing at FinQuery, formerly LeaseQuery, starting in 2023. Prior to that, they held the role of Senior Manager of Product Marketing at the same company from 2020 to 2023.

Before joining FinQuery, Bettis worked at Revegy as a Senior Product Marketing Manager from 2019 to 2020. In this role, they were responsible for product and customer marketing, where they successfully implemented a framework for feature packaging and product naming. Pamela also improved customer engagement by redesigning product communications.

From 2015 to 2019, Bettis held various positions at Cricket Wireless. Pamela served as the Senior Marketing Manager for Consumer and Direct Marketing, as well as the Senior Product Marketing Manager for Wi-Fi Products. In these roles, they were responsible for targeted marketing campaigns, customer retention, and launching new products that achieved significant user adoption and decreased data usage growth.

Bettis also gained valuable experience at AT&T, where they held roles such as Senior Product Marketing Manager, Senior Marketing Manager for Consumer Insights and Big Data, and Sales Manager. During their time at AT&T, they contributed to the development of Big Data and advertising tools, conducted market analysis, and directed social media strategies.

Pamela also has previous experience at Kenan-Flagler Business School, University of North Carolina at Chapel Hill, and Corporate Executive Board, where they held various positions related to research, sales, and donor services.

In summary, Pamela Bettis has a diverse background in product marketing, customer engagement, targeted marketing campaigns, and research analysis. Pamela has demonstrated success in launching new products, improving customer engagement, and driving business growth.

Pamela Bettis obtained an MBA degree in General Management from UNC Kenan-Flagler Business School from 2009 to 2011. Prior to that, they completed their Bachelor's degree in Communication and Economics at DePauw University from 2001 to 2005. In terms of additional certifications, Pamela Bettis has obtained multiple levels of Pragmatic Institute's PMC certification, including PMC Level IV (expected 2023), PMC Level III (2022), PMC Level II (2021), PMC Level I (2020), and Foundations (2020). Pamela is also certified as a Pragmatic Certified Product Marketer (expected 2023) by the same institution.