Julieta Aldana Varese

Julieta Aldana Varese is an experienced professional in marketing and product management, currently serving as an Especialista de productos at Ledesma since April 2023, overseeing brands such as Resmas Autor and Cuadernos Ledesma. Prior to this role, Julieta worked as a Consultora de Marketing Independiente at Origen Marketing Estratégico, focusing on business growth strategies. Julieta's experience includes key positions such as Jefa de producto at Intermaco S.R.L., where responsibilities included managing prominent brands and market development in Argentina and Uruguay, and Jefa de Trade Marketing at Filgo Argentina, where strategic marketing initiatives were implemented. Additional roles at Ledesma spanned various functions in trade marketing and client management, and earlier positions include consultancy and administrative roles. Julieta holds a Licenciatura en Administración from Universidad Nacional de Lomas de Zamora and further education in marketing and design.