Guillaume Limare

Chief Revenue Officer at legalstart.fr

Guillaume Limare has a diverse and extensive work experience. Guillaume currently holds the position of Chief Revenue Officer at Legalstart.fr, starting from December 2022. Prior to this, they worked as CEO/CMO/Independent Consultant/Transition Manager at Electric Sheep from April 2022.

Before joining Legalstart.fr and Electric Sheep, Guillaume held various roles at Aramis Group, starting as the Chief Marketing, Product, and Communication Officer in October 2015. During their tenure at Aramis Group, they achieved significant milestones, including doubling revenues in five years through increased traffic and brand awareness. Guillaume implemented numerous campaigns and streamlined the marketing budget to maximize ROI. Guillaume also played a crucial role in the successful IPO of Aramis Group on Euronext Paris in June 2021.

Prior to their time at Aramis Group, Guillaume served as the Chief Marketing Officer at Oscaro, a leading e-commerce provider of automotive parts in France. During their tenure, they focused on customer acquisition, loyalty, and retention strategies, as well as product development and brand expansion.

Guillaume's international experience includes working at Webedia as the VP International and Head of International Sales & Marketing at Allociné. Guillaume coordinated and deployed marketing strategies in multiple countries, resulting in a significant increase in traffic.

Earlier in their career, Guillaume worked as the France Marketing Manager at CareerBuilder.com and cofounded and served as CEO of Inoveum, a start-up focused on reinventing online CV creation and sharing. Guillaume also gained experience as a Junior Consultant at IBM Japan and Assistant Head of Advertising at TBWA Paris.

Overall, Guillaume Limare's work experience highlights their expertise in revenue management, marketing, product development, international expansion, and leadership.

Guillaume Limare completed their Baccalauréat degree in ES at Saint Jean de Passy from 1990 to 2000. Guillaume then pursued their Prépa HEC at Notre Dame du Grandchamp from 2000 to 2002, and at Intégrale from 2002 to 2003. Guillaume went on to achieve a Master of Business Administration (MBA) degree in Business Administration and Management, General from ESSEC Business School between 2003 and 2007. In 2018, they attended the Product Management Executive Programme at INSEAD. Continuing their educational pursuits, Guillaume obtained a Certificat d'études spécialisées in Lean Management from Télécom Paris between 2019 and 2020.

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