Coert van Lenteren

Coert van Lenteren currently serves as the Head of Commerce at Lely, where responsibilities include setting direction for the feeding business, commercializing the Feeding portfolio globally, and supporting the feeding proposition roadmap. Previously, Coert held the position of Head of Farm Development, exploring trends in the farming sector and aligning Lely’s propositions with a focus on enhancing customer experience. Coert's extensive experience at Lely International includes serving as the Head of Dairy XL, leading large farming activities, and as Continuous Improvement Manager, coaching the organization in lean transformation. Coert also served as General Manager at Lely West NV, overseeing the integration of businesses in Benelux and the UK/Ireland. Coert began the career as a Sales Advisor for Dairy Equipment after obtaining a degree in Animal Husbandry from Hogeschool Delft.