Lauriëtte de Ruiter

Lauriëtte de Ruiter is a Product Owner with extensive experience in app and website development, product strategy, and project management. Currently at Lely since August 2024 and previously at Vinivia AG, responsibilities included app development and market launch in the US, along with collaborating closely with product and design teams. At Pegase, Lauriëtte led the website revamp and guided IT department reorganisation. Work at FetLife involved developing product strategies based on community feedback, while earlier roles included positions at Eneco and Sunweb Group, focusing on product backlogs and delivering customer value. Lauriëtte has a background in visual design and holds a Bachelor's degree in Communication and Multimedia Design from Rotterdam University of Applied Sciences.