Lendela
Axel F. started their career as a photographer at Alpine Photoshop in 2005, then moved on to work as a freelance graphic designer at Eyeworks in 2011. Axel also worked as an editor at Kennet Cup and in various editorial roles at Groupon before transitioning to content and PR management at Zmarta Group. Currently, Axel is the Chief Marketing Officer at Lendela, leading customer acquisition and growth efforts through performance marketing and brand awareness strategies. Axel holds a Bachelor's degree in Communication and Media Studies from the University of Gothenburg and has studied Audiovisual Communications Technologies/Technicians at Universidad de Málaga.
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Lendela
Founded in 2018, Lendela is a fast-growing fintech firm on a mission to transform the global consumer finance industry. The platform matches borrowers with their tailored loan options through one simple application, empowering the lending process with choice and transparency while offering an alternative to the cumbersome and opaque traditional lending landscape. Since its inception, Lendela has enabled over 200,000 consumers with the clarity and confidence to make informed financial decisions across more than 100 lending partners. In 2023, Lendela successfully raised US$5M in an oversubscribed Series A to scale its unique model across Asia Pacific. The company’s backers include Singlife co-founder Walter de Oude’s Chocolate Ventures as well as prominent Singapore-based VC firm Cocoon Capital. Lendela currently serves customers in Singapore, Hong Kong, and Australia.