Henry Cadena

Henry Cadena is an experienced marketing professional currently serving as the Director of Brand and Cultural Strategy at Leo Burnett since November 2021, where efforts focus on integrating brand, culture, and creative strategy for notable accounts like Cadillac, Wingstop, and Walgreens. Prior to this role, Henry held various leadership positions at Ten35 from January 2016 to November 2021, emphasizing the importance of cultural insights in marketing, especially for Multicultural, Millennial, and Centennial consumers. Previous experience includes significant roles at Commonground/MGS and Lopez Negrete Communications, where Henry contributed to brand strategy and cultural research for brands such as Samsung Mobile and Miller Lite. Educational credentials include a Bachelor's degree in Marketing and a B.B.A. in Marketing from Schreiner University.