James Moore is the Global Head of Strategy at Le Pub Amsterdam, where they lead brand strategy for renowned clients including Heineken, Desperados, and Toblerone. With a decade of experience, James has been instrumental in launching Heineken 0.0 and developing impactful campaigns that emphasize cultural insights. They have held various strategic roles at agencies such as Publicis, where they achieved multiple awards and global recognition for their work. James holds a Bachelor's degree in Psychology from The University of Manchester and a Master of Science in Data Analytics from the University of Glasgow. Currently, they are pursuing further education at The University of Manchester.
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