Santiago Coello Solla

Santiago Coello Solla has extensive experience in digital business controlling within the e-commerce sector. Currently serving as the Head of Digital Business Controlling at Leroy Merlin - España since August 2020, Santiago focuses on process improvement, organizational efficiency, and revenue development in the e-commerce channel. Prior to this, Santiago held positions as an Online/Digital Business Controller at BIMBA Y LOLA and Controller de Gestión País at Decathlon International, where responsibilities included analytical decision-making and demand planning. Santiago's career at Decathlon España spanned from 2009 to 2018, encompassing roles as a Commercial/Financial Controller and Department Manager, emphasizing economic analysis, budgeting, and team management. Santiago is an alumnus of Universidade de Vigo.