Erika Kraus

Erika Kraus is a seasoned marketing professional currently serving as VP of Marketing at Way since October 2023. Previously, Erika held the position of Director of Marketing at Carbon6 Technologies from June 2022 to October 2023 and served as Sr. Director of Brand & Community at 8fig from July 2021 to April 2022, where Erika crafted brand strategies and oversaw a comprehensive array of marketing functions. Erika's prior roles include Head of Marketing at Sedera, where Erika was instrumental in building the marketing team, and Account Executive at ptarmak, focusing on brand positioning for various clients. Erika also contributed significantly to non-profit initiatives as Executive Director at Haiti Transformed and Acts of Mercy International, and directed outreach at Mosaic Community Church. Erika holds a Bachelor of Arts in International/Global Studies from Baylor University.