Adam Herstig

Vice President Marketing at Lids

Adam Herstig has extensive work experience in various marketing roles. Adam started their career as a Finance & Purchasing employee at American Eagle Outfitters in 2007 before moving on to Reebok, where they worked as a Marketing Consultant. At Reebok, they managed brand-conscious events and developed creative campaigns for new product launches. Adam also implemented a new record-keeping method for key account management and handled ecommerce and digital marketing tasks. In 2010, they joined adidas as an NBA Marketing Manager. Later, they became the Head of Marketing at Mitchell and Ness International, where they worked from 2013 to 2017. Adam then served as the Managing Director of International Business at Outerstuff from 2017 to 2020. Following that, they held the position of Vice President of Marketing at SNIPES before moving to Foot Locker, where they served as Vice President of Marketing for Champs & Eastbay. Currently, they hold the role of Vice President of Marketing at Lids.

Adam Herstig completed their Bachelor of Arts degree in Integrated Marketing Communications from Duquesne University. Adam also holds a Bachelor of Science degree in HealthCare from Stonehill College. In addition, they pursued a Masters degree in Integrated Marketing Communications from Emerson College. Furthermore, they have DSpace experience from Macquarie University in the field of Global Media Advertising and Business Marketing.

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