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Tino Hrnčiar

Tino Hrncir is a prominent entrepreneur and creative leader based in Prague, with a diverse portfolio of ventures. As the co-founder and CEO of Life is Porno, Tino has cultivated a brand that supports artists across various fields since 2012. In 2022, Tino founded the Rumpel crew NFT project, bringing a street art character to the Ethereum blockchain. Tino also authored the book FORBIDDEN, exploring themes of creativity and marketing, while co-founding several culinary ventures, including Forbidden Taste and FirstClass Forbidden Taste, which focus on unique dining experiences. Additionally, Tino is a member of the Red Button entrepreneurship ecosystem and previously worked as an International Brand Manager at Red Bull, where Tino developed global advertising strategies. Tino holds a Magister in Mass Media Communication and an MBE in General Management, alongside experience in marketing and brand advocacy.

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Prague, Czech Republic

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Life is Porno

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A collective of artist, creatives and individuals coming from different backgrounds - from streetart, photography and filming, through skateporning, snowporning, wakeporning, biking or bboying, to tattoo art and music.Our clothing expresses the forbidden street culture. All the streetwear is built for the streets and connects our characteristicdesign with comfort and functionality.


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