Erica J.

Solutions Marketing Director at Lighthouse

Erica J. has a diverse work experience spanning various roles and industries. Erica started their career as a Sales and Marketing Representative at Habitude Inc., where they consulted on brand strategy and ensured a positive customer experience. Erica then worked as an Editor for Positive Kitchen, where they focused on digital strategy and content creation. Erica also worked as a Content Creator, Writer/Editor for the travel blog Kizzling Around, using it as a platform to share their travel experiences.

In 2014, Erica joined Weber Shandwick as an Associate, Senior Associate, and later as a Marketing Consultant. Erica provided strategic counsel to clients, led global teams, and executed content marketing campaigns. Erica was recognized for driving client success and played a key role in high-priority projects and business development pitches.

Continuing their marketing career, Erica became a Communications Project Manager at Friends of Waterfront Seattle, where they developed communication strategies and managed a website redesign project. Erica also worked as a Marketing Consultant at Techstars, advising pre-seed companies on positioning, branding, and demand generation.

In 2018, Erica joined Downstream as a Product Marketing Manager, responsible for positioning, messaging, and brand development. Erica collaborated with internal teams to update product direction and create sales collateral. Erica also worked as a Marketing & Operations Manager at Create33, focusing on marketing strategy, customer personas, and product messaging.

In their most recent roles, Erica served as a Product Marketing Manager (Creative Circle) at EagleView, leading the go-to-market strategy for the company's first SaaS product. Currently, they are working as a Solutions Marketing Director at Lighthouse.

Throughout their career, Erica has demonstrated a strong ability to create consistent messaging, develop marketing strategies, and collaborate with cross-functional teams.

Erica J. completed their Bachelor of Science degree in Biology from the University of Washington from 2004 to 2008. Prior to that, they attended the Seattle Japanese School from 1992 to 2000 for their general education. Erica J. also obtained a certification in the Japanese Language Proficiency Test Level N1 from The Japan Foundation, Japan Educational Exchanges and Services, although the specific month and year are unknown.

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Previous companies

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Timeline

  • Solutions Marketing Director

    October, 2020 - present

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