KH

Ken Hughey

Senior Paid Search Specialist at Lightmark Media

Ken Hughey has over 25 years of professional work experience. From 1992 to 1995, they worked as a Software Engineer at MicroBilt, where they designed a PC LAN system that automated the loan approval process from receipt of application to printing of legal documentation. Ken also developed a bankruptcy matrix module for a direct lending system. From 1995 to 1996, they worked as a Consultant at Unisys and Greenbrier & Russel, where they were a team leader of the front end development team tasked with merging the Local and Long Distance modules within a large call center application, and they were also a technical consultant on a nation-wide 2-tiered Windows Client/Server telemarketing system. From 1996 to 2000, they worked as a Manager, Internal Solutions at Loyaltyworks, where they designed, developed, and implemented the code that supported the ordering process for both internal and external orders. From 2009 to 2014, they worked as a Hughey Consulting Services, MarketingHunters.com at Marketing Hunters, where they specialized in helping businesses become more "findable" on the internet. From 2012 to 2014, they worked as an Internet Marketing Manager at USA Health Plans, where they managed the company's organic and paid SEO/SEM campaigns, including ongoing content creation. From 2014 to 2017, they worked as a Senior Search Marketing Specialist SearchPro (SEM/PPC) at YP, The Real Yellow Pages® and as an Inbound Marketing Consultant at DCD - Complete Marketing Solutions. Most recently, they worked as a Senior Paid Search Specialist at Lightmark Media, where they were responsible for the management of over 5 million dollars in ad spend budget for their clients.

Ken Hughey attended Georgia State University from 1980 to 1984. Ken has obtained certifications from Google and Microsoft, including Google Adwords (February 2022), Google Analytics and Google Mobile Sites (August 2017), and Bing Ad Certification (May 2017).

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Timeline

  • Senior Paid Search Specialist

    November 1, 2017 - present