Shilpi Chowdhury

Shilpi Chowdhury is an experienced marketing professional with a strong background in category innovation and performance, particularly in the healthcare sector. Currently serving as the Category Innovation & Performance Lead for IVF at Lilac Insights since December 2021, Shilpi has held positions such as Category Manager for Consultations and Marketing Manager at Cordlife India, where responsibilities included managing national marketing efforts, developing strategic brand communication, and launching successful marketing campaigns. With earlier roles including Asst. Manager at Ree Laboratories Pvt. Ltd. and Relationship Executive at RMS, Shilpi has honed expertise in product training, brand promotion, and cross-functional coordination. Educational qualifications include an Executive MBA in Marketing and a Master's in Biotechnology, complemented by a B.Ed degree.