Lima Consulting Group
Fernanda Consolini is a seasoned professional in digital transformation and marketing strategy with extensive experience across various roles in prominent companies. Currently serving as a Senior Digital Transformation Consultant at Lima Consulting Group since July 2023, Fernanda specializes in analytical and consultative deliverables tailored to client needs, project management, and quality control. Previous roles include Solutions Executive Manager at Zygon AdTech & Data Solutions and Head of Strategy at GhFly, where Fernanda led teams and developed marketing strategies for C-level clients. With additional experience at Accenture Interactive overseeing diverse projects, Fernanda has consistently demonstrated leadership in interdisciplinary settings, client relationship management, and strategic planning. Fernanda holds a degree in Advertising and Propaganda from Universidade Presbiteriana Mackenzie.
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Lima Consulting Group
Founded in 2004, Lima Consulting Group helps organizations develop, deploy and measure effective digital marketing strategies. LCG is a trusted adviser to digital marketers in the Americas, using a proprietary series of multi-disciplinary methodologies to improve their Return on Marketing Investment. The LCG team includes experts in strategy, data science, business intelligence, digital marketing and technology, who provide these services in the languages spoken throughout the Americas. With regional offices in Philadelphia and São Paulo, Brazil, LCG combines the personal touch of local services with world-class expertise. Digital marketers work with LCG to develop, deploy and measure proven methodologies and best-practices, allowing them to optimize acquisition, conversion, retention and engagement. LCG maintains certifications or partnerships with leading innovators such as Adobe, Oracle, Google, Salesforce, Signavio, IBM, Ensighten, Tealium, TagMan, BrightTag, ObservePoint, Monetate, ClickTale, ExactTarget, Responsys, and many other digital marketing technology providers. Customers include Citi, Globo, Oi, Univision, AmeriGas and the United States Department of Interior.