Finola Austin Director of Brand Strategy Finola runs the Creative Strategy team at Linqia, developing innovative influencer and creator campaign ideas and strategies for our varied clients. Prior to joining Linqia, she spent four years at Meta on the Creative Shop team, delivering winning creative strategies for US financial services brands across Instagram, Facebook, Messenger, and beyond. Previously, she was Brand Strategy Director at Refinery29, where she co-founded R29 Intelligence, the media company’s research and strategy practice focused on better understanding Millennial and Gen Z women. Finola started her career as a Marketing Fellow on the WPP Fellowship, the advertising conglomerate’s prestigious future leadership scheme, with stints at Ogilvy in New York and Hill & Knowlton Strategies in London. She has two degrees from the University of Oxford and is a published novelist. She currently lives in New York City.
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