Joe Sondag

Category Sales Director at LION

Joe Sondag is currently serving as the Category Sales Director at LION since October 2024, following a tenure as Category Sales Manager at Elbeco, a brand of LION Group, from February 2021 to October 2024. Prior to this, Joe held the position of Territory Business Manager at Elbeco and worked as a Police Detective in the St. Louis County Police Department-Bureau of Drug Enforcement from May 2019 to February 2021. Joe also has experience as a Tactical Operations (SWAT) Unit member in the St. Louis County Police Department from February 2016 to May 2019. Joe holds a Bachelor of Commerce in Marketing from DePaul University.

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