Jake Pasini is currently the Vice President of Strategy & Analytics at Listrak. With a background in marketing and finance, Jake has experience leading teams, developing analytics strategies, and driving revenue growth for various companies such as Turn5, Inc. and Wendy's International. In addition to their corporate roles, Jake is also an Adjunct Digital Marketing and Analytics Professor at Villanova University. Jake's expertise lies in e-commerce strategy, customer lifetime value analytics, and marketing channel analysis.
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