Listrak
Nicole (Tran) Oberholtzer is a seasoned digital marketing professional with expertise in various roles across prominent organizations. Currently serving as a Senior Digital Marketing Strategist at Listrak since May 2022, Nicole previously held positions such as Digital Marketing Specialist at Armstrong Flooring, Inc. and Senior Director of Marketing Strategy at Lupeer. With a strong foundation in digital marketing, UX design, and data analysis, Nicole has successfully implemented strategies to enhance user experience and drive conversions for a diverse client base. Early career experiences include roles at Hershey Entertainment & Resorts, Lancaster General Health, and Sears, where skills in online brand management, content coordination, and customer service were developed. Nicole earned a Bachelor of Science in Business Administration with a focus on Marketing from Shippensburg University of Pennsylvania in 2012.
Listrak
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Offers integrated digital marketing platforms for retailers. The platform uses a comprehensive data hub to help clients create personalized campaigns that target customers around the United States.