Igor Kolosov

Igor Kolosov is an experienced professional in marketing and web analytics, currently serving as a Tracking Software Engineer and Digital Implementation Specialist at Littledata since February 2020. With a strong background in consulting, Igor operates Optimize Studio, focusing on measuring marketing performance and providing strategic guidance for revenue improvement. Igor's expertise spans Google Analytics, Google Tag Manager, conversion rate optimization, and e-commerce platforms like WordPress, Magento, and Shopify. Previous roles include Senior Marketing Analyst at KPI Agency Inc., Web Analyst at MyTrendyPhone, and various senior positions in CRO and data analysis. Igor holds a Bachelor's degree in Business Psychology from the Faculty of Law and Business Studies, Union University Belgrade.