Manager, Ticketing CRM

Location: New York

Reporting To:  SVP, Ticketing & Hospitality

Contract Term: Full time, Permanent 

About LIV Golf

The LIV Golf League is the world’s only global golf league featuring 13 teams, a 14-tournament schedule, and many of the world’s best golfers. Launched in 2022, the League was designed to expand the sport on a global level and create new value within the golfing ecosystem while enhancing the game’s societal impact. A landmark investment by LIV Golf also launched The International Series, a set of 10 enhanced events sanctioned by the Asian Tour, with elevated prize funds in world-class destinations, offering a pathway for leading professional and amateur golfers from around the world into the LIV Golf League. Hall of Fame golfer and renowned businessman, Greg Norman, is the League’s first and founding CEO and Commissioner. Only two years into operations and with tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf remains committed to developing the sport at every level and exposing more people to the positive virtues of the game through its unique blend of intense competition and entertainment.

Role Objective

LIV Golf is seeking a highly organized and technically proficient Manager, Ticketing CRM to join our Hospitality & Ticketing team. This role will be crucial in supporting the sales and customer relations functions of the Ticketing & Hospitality department by acting as a Salesforce administrator, ensuring optimal utilization of the platform to drive ticket and hospitality revenue. The ideal candidate will have a strong understanding of Salesforce CRM, campaigns, reporting, data management, and sales processes within the sports or entertainment industry.

Responsibilities

• Serve as the primary point of contact for Salesforce within the ticketing department, providing support and training to sales and service team on utilizing the platform effectively.

• Manage and maintain the Salesforce database, ensuring data integrity, accuracy, and efficient organization of customer and sales information.

• Develop and implement strategies to optimize the use of Salesforce for sales tracking, lead generation, and customer relationship management.

• Create and customize reports and dashboards to track key sales metrics, providing insights to the sales team and management.

• Collaborate with the sales team to identify opportunities for process improvement and automation within Salesforce.

• Assist with developing a process to streamline and bring all customer data into one central account for efficient and effective customer management.

• Stay informed about new Salesforce features and updates, recommending and implementing enhancements to improve system efficiency and user experience.

• Work closely with IT to stay aligned and execute overall company initiatives.

• Alignment with marketing and ticket optimization team members to collaborate on sales campaigns.

• Manage user roles and permissions within Salesforce to ensure data security and compliance.

• Troubleshoot Salesforce issues and escalate complex problems to the appropriate IT support teams.

• Work closely with other departments, such as marketing and finance, to ensure seamless integration of Salesforce with other business systems.

Experience

• 3+ years of experience as a Salesforce administrator, preferably in the sports or entertainment industry.

• Strong understanding of Salesforce Sales Cloud and Service Cloud functionalities.

• Experience with Salesforce data management, reporting, and dashboard creation.

• Excellent analytical and problem-solving skills.

• Strong communication and interpersonal skills, with the ability to provide effective training and support to users.

• Ability to work independently and as part of a team.

• Salesforce certifications (e.g., Administrator, Advanced Administrator) are a plus.

Required Skills

• Strong attention to detail, excellent written and oral communications skills, extensive customer service skills.

• Highly organized, ability to multitask, critical thinking and problem-solving skills.

• Positive attitude and strong work ethic.

• Knowledge of all Microsoft Office and Google programs required.

• Willingness and ability to attend Event Series, as needed

The hiring range for this position in New York ranges from $85,000.00-95,000.00 USD. LIV Golf Investments is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employ0ment practices within our organization, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.