Live To Play Sports
Tony Stone has extensive experience in the cycling industry, currently serving as Rider Product Support Manager, Warranty Coordinator for Eastern Canada, and Warranty Tech at Live To Play Sports since February 2020. Prior roles include Service Technician at Eddy's Bike Shop, Assistant Manager at Performance Bicycle, and Service Center Manager at HLC. Additionally, Tony has worked as a Race Mechanic contractor for SRAM and held managerial positions at Erik's Bike Shop and Bicycle Post. Education was obtained from the United Bicycle Institute in 2007, focusing on Professional Repair and Shop Operation.
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Live To Play Sports
Live to Play Sports is Canada's largest and most experienced wholesale distributor of premium bicycles, parts, and accessories and the parent company of Norco Bicycles and Axiom Cycling Gear. Since 1964, we've excelled in delivering premium brands to independent speciality bicycle dealers. We’re a group of passionate riders, connecting people with cycling. Mission: Making lives better through cycling by developing, marketing & distributing specialty cycling brands. Vision/Purpose: We believe everyone is a cyclist. We embrace cycling’s potential to improve the quality of life for everybody. Through Norco, our other proprietary brands, and those we partner with for distribution within Canada, we will achieve a touch point with every cyclist.