Briar Doble

Briar Doble is a seasoned professional in the grocery and digital merchandising sectors with extensive experience at Loblaw Companies Limited since 2010. Currently serving as Senior Category Director for the Grocery - Discount Division, Briar has held various roles within the organization, including Senior Director of Shopping Experience and Director of Digital Merchandising & Vendor Programs at Loblaw Digital. Prior positions encompass leadership in Fresh & Frozen Seafood, as well as significant roles in poultry and processed meat categories. Briar's career began in account management at News Marketing Canada and is supported by a Bachelor of Business Administration with Honours from Wilfrid Laurier University.