Local Media Association
Michael Heath Wilson is the Founder, CEO, and Executive Director of Lasso Media, a digital media firm established in April 2003 that specializes in AI-based online advertising and other related services within the local and SMB marketplace. Wilson possesses extensive experience in digital marketing and partnerships, having held key leadership positions at organizations such as Local Media Association, Brandify, Adentro, Goodzer, Hibu, Experian, InfoSpace, POPcast Communications, and Teleglobe Communications. Notable achievements include leading Goodzer through a rapid growth phase to multi-million dollar revenue and guiding digital strategy at Hibu. Wilson's educational background includes degrees in Business Administration from Loyola University Maryland, a certificate in Computer Science from Stanford University, and preparatory studies at Georgetown Prep.
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Local Media Association
A strong local media ecosystem is essential to a healthy democracy. Our two organizations are here to help. Local Media Association works with 3,000+ newspapers, broadcasters, digital news sites and R&D partners to help achieve their business goals. Local Media Foundation, a 501(c)(3) charitable trust, leads innovative programs that promote sustainability of journalism and news media.