Loch Lomond & The Trossachs National Park
Anna MacLean is an experienced professional currently serving as the Director of Engagement & Innovation at Loch Lomond & The Trossachs National Park since May 2013, where leadership of the Communications Team involves setting strategic communication direction and providing support across various organizational functions. With over 15 years of marketing expertise gained in the private sector and roles including Campaigns Manager, Anna focuses on utilizing these skills for social causes. Previous positions include Strategic Planner at Stand Ltd and Marketing Manager at Tennent Caledonian Breweries Ltd. Academic qualifications include a BA (Hons) in Marketing from the University of Strathclyde, an MBA in Social Marketing & Behaviour Change from the University of Stirling, and a Certificate in Promoting Public Health from The Open University.
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Loch Lomond & The Trossachs National Park
Loch Lomond & The Trossachs National Park is a unique place and a special landscape. Things are, and should be, done differently here. Globally, we are facing twin crises of the climate emergency and nature loss. Both crises are happening here and now in the National Park. Tackling the nature and climate crises is not separate to supporting the rural economy and communities, which face other challenges such as an aging population, lack of affordable housing and skills shortages for rural businesses. We all have a part to play in tackling these issues. We ask you to play your part alongside us. Here. Now. All of us. We are proud of our innovative approach and our ability to test National policy at a landscape scale. We believe our people are our greatest assets. Would you like to be part of our next chapter? Who are we? The National Park Board comprises 17 Board Members who run Loch Lomond & The Trossachs National Park, guiding and setting the direction for the National Park. The highly experienced Executive team deliver the day-to-day management of the organisation: - Chief Executive Officer - Gordon Watson - Director of Environment & Visitor Services - Simon Jones - Director of Place - Stuart Mearns - Director if Engagement and Innovation - Anna MacLean - Head of People & Assets - Samantha Stubbs - Head of Governance & Performance - Jane Kemp - Head of Visitor Services - Kenny Auld View our social media community guidelines here: https://www.lochlomond-trossachs.org/social-media-house-rules/