Silvia de Leon

Silvia de Leon has a diverse range of work experience spanning several industries. Silvia began their career as an intern at Atlantis Comunicación in 2002 before moving on to become an Assistant Manager at CM Miguel A. Caro, where they were responsible for admissions, resources, and cultural activities. Silvia then worked as an Account Executive at McCann Erickson, managing campaigns for clients such as Saab and Opel.

In 2010, Silvia joined the Sociedad Estatal de Gestión de la Innovación y las Tecnologías Turísticas, working in marketing until 2012. Silvia then became a Dealer Marketing Coordinator at BMW Group España for a year before transitioning to El Corte Inglés, where they served as a Fashion E-commerce Manager and later as Home Digital Director.

From 2016 to the present, Silvia has served as a Mentor at Master in Internet Business (MIB) at ISDI. Most recently, they joined Loewe as the Global eCommerce Director in April 2021. Prior to this role, they held the position of Omnichannel and eCommerce Manager at Loewe since June 2019.

Silvia also has experience working for the Spanish Tourist Office in London as a Marketing and Communications Coordinator, where they supervised various marketing activities and managed partnerships with cultural institutions.

Overall, Silvia de Leon has demonstrated expertise in marketing, account management, and e-commerce, with a focus on the retail and automotive industries.

Silvia de Leon completed their Master's degree in Internet Business (MIB) at ISDI in 2012. Prior to that, they earned a Bachelor's degree in Advertising and Public Relations from Universidad Complutense de Madrid between 1999 and 2004. Silvia also holds a certification in Web3 Fast Track from LVMH, obtained in 2024.