Lone Beacon
Kasey Dean has a diverse work experience spanning across various industries. Kasey is currently working at Lone Beacon as the Senior Director of Accounts, where they have been since March 2023. Prior to this role, they served as an Account Director and Director of Strategic Partnerships at the same company. Kasey also worked as a Digital Marketing Manager from April 2020 to September 2021.
In 2021, Kasey worked as a Pro Shop Assistant at Winthrop Golf Club Inc. Previously, they had a notable role at New Balance, where they held several positions including Channel Marketing Associate, Loyalty Program Marketing Associate, and Account Service Representative. In this role, they were responsible for supporting the sales team and managing initiatives for the New Balance Licensed Stores channel.
Before their time at New Balance, they worked as a Work Study Student at South Boston Yoga from January 2019 to April 2020. In 2014, Kasey served as the Asa S. Bushnell Officiating Intern at ECAC, where they gained experience in college athletics. Kasey also held multiple roles at Brandeis University SAAC, including President, Gosman Building Manager & Intramural Sports Staff, Varsity Women's Basketball Captain, and Conference & Events Summer Coordinator.
Kasey's early work experiences include an internship at The Kraft Group, where they conducted market research for various sports and entertainment assets, including the New England Patriots. Kasey also interned at the American Cancer Society, where they worked on prospecting and recruiting participants for a fundraising walk.
Overall, Kasey Dean's work experience demonstrates their versatility and expertise in account management, digital marketing, sales support, and event coordination.
Kasey Dean received a Bachelor of Arts (BA) degree in Business & American Studies from Brandeis University, where they studied from 2010 to 2014.
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Lone Beacon
Lone Beacon is the only full-service sales and marketing organization in America dedicated to the Financial Advisory vertical, and work within every phase of the customer journey, which allows us to better analyze, learn, and execute based on reams of data. Our services include Website Development and associated Content, Digital Marketing, Email Marketing Automation, Data Mining, and Practice Management. Our data scientists have developed proprietary lead scoring algorithms that allow us to be hundreds of times “more predictive” in regard to an individual needing financial advice. Lone Beacon engineers are the creators of “The Eye” dashboard which allows advisories and institutions to see thousands of data points within their marketing ecosystem. There are clients in every corner of the country and all points in-between who have dramatically transformed their production and Assets Under Management as a result of Lone Beacon’s efforts.