Travis Bernard

Executive Director, Growth Marketing at Los Angeles Times

Travis Bernard has a diverse work experience spanning various companies and positions. Travis is currently serving as the Executive Director of Growth Marketing at the Los Angeles Times, starting in 2024. Prior to this, Travis held roles at Graphite, TechCrunch, AOL, LM&O Advertising, and New Media Strategies.

During their time at Graphite from 2022 to 2023, Travis worked as the VP of Conversion and later as the Senior Director of Conversion. Travis managed a global team, built programmatic SEO solutions, optimized conversion flow, and produced various conversion rate optimization experiments and designs.

At TechCrunch, Travis held several positions, including Senior Director of Subscriptions, Director of Audience Development, and Senior Manager of Audience Development. Travis led the launch and scaling of a subscription product, increased monthly active users, and scaled social media traffic.

Travis also worked at AOL as a Manager of Audience Development and at LM&O Advertising as a Manager of Social Media Analytics. Travis started their career at New Media Strategies as an Online Analyst and later became a Senior Online Analyst.

Overall, Travis Bernard has extensive experience in growth marketing, conversion optimization, audience development, and analytics across their various roles in the media industry.

Travis Bernard received a Bachelor of Science degree in Communication Studies from Vanderbilt University, where they studied from 2004 to 2008. Travis also holds a certification in "Lifecycle 0 to 1" from Maven, obtained in 2023.

Links

Previous companies

TechCrunch logo
LM&O Advertising logo

Timeline

  • Executive Director, Growth Marketing

    January, 2024 - present

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