Loss Prevention Research Council (LPRC)
Read Hayes, PhD is a Research Scientist at the University of Florida and the Director of the Loss Prevention Research Council (LPRC). With a background in criminology and criminal justice, Read has extensive experience in conducting crime and loss control research for various leading retailers and manufacturers. Read has also served in roles such as a Research Associate at the University of Florida, Infantry Officer in the US Army, and Deputy Sheriff/Agent at the Alachua County Sheriff's Office. With a strong focus on innovative crime prevention techniques and impact evaluations, Read plays a crucial role in advancing the field of loss prevention.
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Loss Prevention Research Council (LPRC)
The Loss Prevention Research Council (LPRC) uses fact-based research to develop crime and loss control solutions that improve the performance of its members and the industry. Today, the LPRC community is made up of over 60 retail members and 70 solution partners. was founded by leading retailers and has conducted over 300 real-world loss prevention research projects. The LPRC members meet monthly by phone, webinar or in-person in 10 ongoing Working Groups & Innovation Chains including product protection, supply chain protection, ORC, violent crime, LP innovation, and data analytics. LPRC PhD level researchers explore, develop, and measure the sales boost, crime and loss reduction, and financial impact of initiatives using scientific methods including: • Randomized field experimentation • Offender, consumer and staff interviews and focus groups • CCTV footage review • Statistical analyses and models • Surveys and focus groups LPRC also conducts proprietary research, training, expert witness and consulting for both members and non-members.