Marjolein Boode

Marjolein Boode is a marketing and category development manager for Asia at Lotus Bakeries since August 2023, with a strong background in business growth and marketing strategies across multiple industries. Prior roles include business growth for Southeast Asia at Lexia Analytics and manager of pick-up services at foodpanda. Marjolein spent nearly a decade at The HEINEKEN Company, serving in various capacities, including customer marketing manager for global duty free markets, where responsibilities involved developing annual marketing plans and portfolio strategies across multiple markets. Previous experience includes trainee roles in guest experience management at Le Meridien Kuala Lumpur and food and beverage management at The Westin Financial Street Beijing. Marjolein holds a Master of Science in Innovative Hospitality Management from Esade and a Bachelor’s degree in International Hospitality Management from Stenden University.