Priscila Lopez

Priscila Lopez is a seasoned digital marketing and eCommerce professional with extensive experience in the luxury retail and service industries. Currently serving as Digital Ecommerce Manager at Louis Vuitton, Priscila leads digital business strategy to enhance user experience and implement effective digital marketing strategies. Priscila's prior role as Head of Retail Online & Digital Marketing at Dismac involved developing comprehensive eCommerce solutions and integrating data-driven analytics for improved metrics. Additionally, Priscila has successfully launched digital platforms at AXA Assistance and created marketing strategies for new product introductions at Emrusa LTD. With a foundational education in Business Administration and specialized training in eCommerce and digital marketing, Priscila possesses a deep understanding of digital transformation and customer engagement strategies across various sectors.