Lovers Not Haters
Constanza Peuriot has a diverse background in marketing, business development, and management. With experience in companies like BPN Worldwide and Havas Media, Constanza has held roles from Global Marketing Coordinator to SVP of Global Business Growth Officer. Currently, Constanza serves as the Co-Founder/Managing Director of Lovers Not Haters and as a Board Member of the United States-Mexico Chamber of Commerce, Inter-American Chapter. Constanza's educational background includes a degree in International Business from Northeastern University and Universidad Pontificia Comillas.
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Lovers Not Haters
Leading brands realize it’s not about reaching Hispanic audiences. It’s about understanding Latin culture is influencing pop-culture. General market agencies check boxes. Hispanic ones create them. We are not fans of either. We have the right approach and we call it hipspanic® Not from forced segmentations but from cultural integration. Not from ethnic background but from cultural identity. Not just from insights but from inside. Proactive not reactive.