Loyalty NZ
Lisa Simpson is a marketing automation and delivery specialist currently employed at Loyalty NZ since August 2019, after serving as a digital production coordinator in the same company. Prior to this role, Lisa worked as a hairstylist at Trois On Allen from March 2011 to August 2019. Lisa pursued a Web UX Design Diploma at ACG YOOBEE School of Design from July 2018 to July 2019, complementing previous educational achievements that include a National Certificate in Hairdressing from WelTec and studies at Natcoll Design Technology and Kapiti College.
Loyalty NZ
Launched in 1996, Loyalty New Zealand is New Zealand’s expert on customer loyalty. We specialise in the clever use of big data to help Kiwi businesses know more about what their customers want from them, and how they can best deliver it. We’re most famous for the Fly Buys programme, which has over 2.4 million cardholders across 74% of New Zealand households, and partners with 40 industry-leading brands. LAB360, our specialist data analytics and insights business, helps companies use data in clever ways to finesse their business strategy and get outstanding results. Doing this field-leading work is our expert team of analysts, marketers, data miners and designers. We’ve got a team of more than 115 across our Auckland and Wellington offices, plus a customer service centre for our members. Backing up the Loyalty New Zealand team are our major shareholders: New World (Foodstuffs), State (IAG), BNZ and Z Energy.